A recent research from the Society for Promoting Christian Knowledge (SPCK Group) shows that the Bible sales in the United Kingdom have grown by 106% between 2019 and 2025.

According to SPCK Group, between 2024 and 2025 alone, those sales rose by almost 30% (27.7%), reaching record levels in terms of the number of copies sold.

The most popular Bible translation last year was the English Standard Version (ESV).

In economic terms, overall sales rose to £6.3 million (7.2€) in 2025, up from £2.69 million (3.1€) in 2019.

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“The Bible sales are evidence of a significant cultural shift regarding matters of faith and religion in this country”, said Sam Richardson, CEO of SPCK Group.

The data also “suggest that more and more people are investigating the Christian faith themselves and seeking to draw their own conclusions about its truth”, he adds.

For Richardson, “the rebellious thing to do was to be an atheist and follow the new atheism which used to be very popular. Now, I think things are reversed. For the next generation, it’s more interesting to be a Christian, they’re open to exploring that rather than being automatically closed against it”.

"As we face worldwide political and social change, including the after-effects of the COVID-19 pandemic, global wars, the rise of AI, and a growing mental health crisis, individuals are re-engaging with questions of meaning and spirituality”, he concludes.

More relevant and political religion

The increasing relevance of religion in public life in the United Kingdom has also been examined in a recent study called Questions of Hope and Hate: Faith and Faultlines in a Changing Britain, by the Good Faith Partnership and Hope Not Hate.

The research reveals that religious landscape in Britain is becoming increasingly diverse and polarised, and Britain’s religious groups are experiencing a political shift.

It explains that the shift “is possibly due to parties supporting a social ideal that clashes with religious views”, and warns that “this politicisation of religion could lead to further sectarianism, rather than interfaith cooperation”.

In addition to politics, the study points out that Britain’s religious landscape has also been influenced by migration, which “has revitalised Christian diversity”.

All of this leads the report to recommend that “rather than ad hoc training, institutions should integrate religious literacy into core professional competencies (civil service, local authorities, policing, education)”, because “officials need a working grasp of how faith communities function, their internal sensitivities, and transnational ties”.

Authors of the research also recommend to “expand interfaith work”, and suggest that “the younger generations could be the key”.

“Young people are more open, and they mix more. They have more, sort of, progressive and liberal values. So certain issues which might be a culture war for an older generation, like gender and trans identity, are not necessarily manifesting in the same way for young people”, says the report.

Grateful young people

The Good Faith Partnership and Hope Not Hate research, is not the only one to back up accounts of a Christian revival taking hold, particularly among Gen Z.

According to the recently published report Grateful Britain?, 42% of 18- to 34-year-olds feel thankful to God, compared to just 22% of those aged 55 and above.

In general, when asked “Who or what do you feel thankful to?”, the most popular answer was “nature” (34%), followed by “other people” and “my own inner self” (both 31%), and “God” (28%).

Carried out by the Policy Institute at King’s College London, the survey also found that one in five young people (22%) said they are deeply grateful to be alive at least once a week.

Furthermore, 21% of people that age reported they experience “profound awe or wonder at the universe” daily, and 36% weekly.

The study, which draws on an Opinium survey of 2050 UK adults in October, suggests that a growing sense of spirituality and religious curiosity is emerging among young adults, with many seeking meaning and purpose in their lives.